A 9-day SXSW Residency retold through 22 iPhone pictures.

Finally, SXSW 2014 is over and not a day too soon. After arriving there on the morning of Friday, March 7th and staying all the way through until Sunday the 16th, my liver and I are done with it. I saw it all: Interactive, Film and Music. Without any doubt, SXSW this year was better than SXSW 2013.

Here’s my SXSW 2014 through 22 iPhone 5s pictures.

SXSW Day 1 – Interactive

SXSW 2014 Meal #1
I’m no perfect vegetarian, but before SXSW this year I was doing well with my diet lighter on the meats. Austin pretty much said “fuck that”. Here’s my first meal in Austin which actually has no red meat… just eggs, ‘shrooms and spinach!

The HootSuite HootBus at #HootSX
The Ohio University homie Dave Moats came to link up with me in Austin. The first order of business: HootSuite’s Connor Meakin and the HootBus. Let’s go!

Cheers from the HootBus!
Cheers from the HootBus!

Michael Blonde, HootSuite, tossin' shirts to the people
Michael Blondé, tossin’ HootSuite swag to the people from HootBus.

SXSW Day 2

Magnolia Cafe, killin it
My glorious first breakfast in Austin: The Florentine special at Magnolia Cafe. So good I had it again for my last breakfast in Austin on Day 9.

HootSuite #HootHockey
HootSuite held a street hockey benefit for the Austin Food Bank called #HootHockey, where they collected over 7,500 pounds of food. I didn’t play, but I did get some dope socks!

Owly thuggin.
Owly thuggin at #HootHockey.

Crowdtap VIP at SXSW
And later that night, Dave, Michelle Pesce, myself and Biz Markie… chillin’ at Crowdtaps dope 90s party.

DJ Michelle Pesce at Crowdtap
DJ Michelle Pesce spinning what she loves at the Crowdtap VIP SXSW party: the 90s!

SXSW Day 3 – Film

The Grand Budapest Hotel at SXSW
Didn’t get involved in SXSW Film last year so it was dope to catch two showings with Michelle this year. The first was on Day 3: Wes Anderson’s “The Grand Budapest Hotel.” It was fuckin’ awesome. The next was on Day 5: “All Is By My Side,” the Jimi Hendrix biopic featuring Andre 3000. Unfortunately, we had to leave early for something else… more on that shortly.

SXSW Day 4

The ever-so-regal, Scout.
The ever-so-regal Scout, posted on the couch at the parents of Ohio University Bobcat Ellen Cox. This is the 2nd year in a row they’ve allowed me to crash at their place, so a big thanks to them! Day 4 was a lot of getting work done. First at their house, then later….

Working at Buenos Aires Cafe.
At Buenos Aires Cafe. Day 4 was a day of finalizing the #AmtrakLIVE video and trying to catch some relaxation. The WiFi is a little struggle in Austin during SXSW, especially if you’re trying to upload to YouTube. Luckily, I found the Buenos Aires Cafe on East 6th and spent a couple days there finishing things up for Amtrak and tasting locals brews. I was a big fan of this Rio Blanco Pale Ale from the Real Ale Brewing Company.

SXSW Day 5

Watch the Throne SXSW by Samsung.
Day 5 started with work but ended gloriously. On the slate for that Wednesday night: the Jimi Hendrix biopic and then Watch the Throne featuring Kanye West (pictured) and Jay Z, hosted by Samsung. Unfortunately, the Jimi biopic started over an hour late so Michelle, Angie and I had to leave early to make the Watch the Throne concert. The movie was incredible and I can’t wait to see the whole thing soon (seriously, it was awesome). But with about 3,000 people and two legends performing at Watch the Throne, leaving the flick early was well worth it.

SXSW Day 6 – Music

DJ Michelle Pesce spinning for Samsung.
Michelle held it down 3 nights in a row at the Samsung GALAXY Concert Series from Day 6 through 8. I was in charge of the Red Bull, ice and whiskey detail.

Gary Clark Jr. at Samsung
Gary Clark Jr. was the first to take the stage for the Samsung GALAXY Concert Series. I’d never heard of any of the performing artists for this series (besides Janelle Monae) and that didn’t make sense until the last night when I had a moment of realization. Samsung’s new music service, Milk, has been assuming the tagline “The Next Big Thing in Music”. I’d never heard of these artists but now I’m a fan of every single one of them. It all makes sense…

Janelle Monae at Samsung
Janelle Monae absolutely tore it down after Gary Clark Jr.

SXSW Day 7

The Districts at Spotify House
Spotify House also killed it with their music lineup this year. I managed to miss a handful of my favorite artists this year because of lines and other commitments, including Jungle and Pusha T but hey… that’s SXSW for ya. Pictured here is The Districts, a band Michelle and I caught on Day 7 along with the talented St. Paul & The Broken Bones.

Broken Bells at Samsung
Broken Bells played at the 2nd day of the Samsung GALAXY Concert Series, along with Michelle. And hey… look who I found:

Ohio University Alum Chad Harville, aka Chadvertising
Ohio University’s own, Chad Harville!

SXSW Day 8

Cut Copy at Samsung
The final day of the Samsung GALAXY Concert Series featured Holy Ghost! and Cut Copy (pictured). The final night also featured me stuffing my face with so much food it’s still making me uncomfortable. Some deepish dish pizza, fried chicken and sausage on a stick with cheese, a couple beignets and then finally, mac and cheese and green bean casserole. And now I’m hungry again.

The White Horse, Austin, TX
In homage to the first night in Austin, TX for SXSW last year where Ohio University Alum Jerrod Ackerman and I spent the night square-dancing at The White Horse, Michelle, Chad and myself returned. Unfortunately, it was too late and this band was already on their last number. We did get to witness an impromptu performance by them outside by the food trucks as I was stuffing my face though!

SXSW Day 9

Magnolia Cafe
I don’t even know what this is, but it was fucking awesome and had to be finished in a couple sittings. Just how this SXSW started at Magnolia Cafe with breakfast, so it ended. Another great trip to Austin, TX for tech, music and film in the books…

And now it’s time to leisurely road trip back to Los Angeles.

Author: Eric White

Eric graduated Ohio University in 2012 with a degree in Advertising and immediately went out to San Diego, California to start not using his degree. At the start of 2013, Eric quit his job, let his lease run out and started backpacking North America. Eric has worked with Amtrak, Crowdtap, HootSuite and others, and currently lives in Los Angeles, CA... when not on the road.

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